News & Updates

At LCC, at home kita digdi!

LTO One-Stop-Shop opens at LCC

LTOA new District Office of the Land Transportation Office (LTO Bicol Regional Office) has opened at the LCC Mall, Naga City on December 23, 2013.

The Naga City District Office which is located at the Annex Building of LCC Mall Naga manifested a public-private partnership between the Department of Transportation and Communication (DOTC) and contractor Matt Velasco, his fourth similar business venture.

According to Naga-based Business Development Consultant Sonny Lim, it’s a one-stop-shop facility complete with an emission shop, insurance desks and medical laboratory. Clients are assured of a wide parking space and an atmosphere of convenience and fast service with fully air-conditioned premises.

LTO openingThe opening was attended by Cong. Leni Robredo as guest of honor, City Mayor John Bongat, Vice Mayor Nelson Legacion, Councilor Gabriel Bordado Jr. and LTO Bicol Director Noreen Bernadette San Luis-Lutey.

LCC Mall was represented by Mall Operations key personnel led by Ms. Emmalyne Goyena and Messrs. Pio Samonte and Ric Mendez. Msgr. Zosimo Sanada, parish priest of the St. Jude Thaddeus Parish officiated the blessing rites.

With the establishment of the LTO Naga City District Office headed by Supervising Transportation Regulation Officer Tomas Mancendo, the satellite offices at SM City Naga and City Hall Compound have been reportedly closed.

LCC Foundation Reaches Out to School Children for Christmas

pamaskong handog layout

At least 2,116 schoolchildren from five populated elementary schools in four urban cities in Bicol felt the true spirit of Christmas when LCC Foundation, Inc. conducted the “Pamasko ng LCC: Kalinisan ng Batang Masaya at Matalino” from December 16-18, 2013.

Sabang Elementary School in Naga City

Sabang Elementary School in Naga City

The school children, particularly Grades 1and 2 experienced a two-to-three-hour fun and entertainment, including games, food and gifts. On December 16, 2013, the foundation volunteers and Special Projects Team held a fun-filled morning with 526 pupils at the Sabang Elementary School in Naga City and a lively afternoon with 213 pupils at San Miguel Elementary School in Iriga City.


San Miguel Elementary School in Iriga City

The next day, 162 pupils from the Melencio Larosa Elementary School in Brgy. Sampaloc, Sorsogon City enjoyed a happy Christmas with Santa Clowns, sumptuous food packs for meals and Hygiene Kits as tokens. The food pack contains Spaghetti, Chicken chum, oval cup cake, Refresh juice and an apple prepared and packed in glazed box and brown bag by the LCC Food Garden.


On December 18, 2013, it was all fun and merriment among the 523 pupils of Legazpi Port Elementary School in the morning and 692 pupils of Ibalon Elementary School in Legazpi City.

Legazpi Port Elementary School

Legazpi Port Elementary School

Principal Edmundo San.Jose Jr. of the Legazpi Port Elementary School considered the activity as a rare opportunity especially for children who just skipped celebrating Christmas because there’s no food on the table. The hygiene kit given as Christmas gift to the children consisted of Happy Toothpaste, toothbrush, plastic cup, comb, face towel, Safeguard soap, slippers and LCC Eco-bag.

Ibalon Elementary School in Legazpi City

Ibalon Elementary School in Legazpi City

Corporate Communication Consultant Eugene Sangil said that LCC is not just for profit but more so of giving back, thru its corporate social responsibility (CSR) programs to help the host communities in attaining progress and development.
The gift-giving in Ibalon Elementary School was graced by LCC Foundation President Romeo Tan and LCC Supermarket Assistant General Manager Christian Tan. The Foundation president stressed the importance of being clean and happy as part of being intelligent.

LCC Foundation Executive Director Guada Espinas graced the activity at the San Miguel Elementary School in Iriga City where she received the Certificate of Appreciation for the foundation.he intermission dance and song numbers were presented by selected pupils, with several really prepared for the Christmas Party.

The Special Projects Team headed by Mr. Salde Labayen facilitated the project with Social Worker Violeta Bedar of the foundation who served as project coordinator.

LCC Signs MoU with DSWD

LCC and its subsidiary, Metro Fund Providers, Inc. signed a Memorandum of Understanding (MoU) with the Department of Social Welfare and Development (DSWD) Region V on December 19, 2013 at the South Ocean Villa Restaurant in Legazpi City.

The significant occasion brought together Bicol’s top retailer and mall operator and the social welfare agency for the benefit of the 4Ps beneficiaries all over the region. Jobs and training opportunities await the recipients of the 4Ps or the Conditional Cash Transfer of the national government in all LCC stores across Bicol.

LCC-DSWD MoU SIGNING.  Signing the LCC-DSWD partnership are (from left to right) DSWD Assistant Regional Director for  Operations Corazon Mina, Director Arner Garcia, Representative Ging Guerra of Metro Fund Providers, Inc. and LCC HR Group Head Belen Catanduanes.  The MoU signing was held during the SLP Partnership Forum at the South Ocean Villa Restaurant in Legazpi City on December 19, 2013.

Signing the LCC-DSWD partnership are (from left to right) DSWD Assistant Regional Director for  Operations Corazon Mina, Director Arner Garcia, Representative Ging Guerra of Metro Fund Providers, Inc. and LCC HR Group Head Belen Catanduanes.  The MoU signing was held during the SLP Partnership Forum at the South Ocean Villa Restaurant in Legazpi City on December 19, 2013.

DSWD Bicol director Arnel Garcia lauded LCC for opening its doors of recruitment and employment to qualified CCT beneficiaries saying “it’s the first in the entire country.” Mandated to implement the Sustainable Livelihood program (SLP) for the improvement of socio-economic capacities of 4Ps beneficiaries, Garcia said that DSWWD also facilitates their access to micro-enterprise development and employment opportunities.

The MoU signing was led by LCC Business Development Head Ging Guerra for Metro Fund Providers, HR Group Head Belen Catanduanes for Liberty Commercial Center, and Regional Director Garcia and Assistant Regional Director Corazon Mina for DSWD. Serving as witness for LCC was Corporate Communication Consultant Eugene Sangil.

Standing as witnesses, too were the participants of the Sustainable Livelihood Program (SLP) Partnership Forum where the formal signing took place.

In the Statement of Commitment read by Ms. Catanduanes for LCC Chief Operations Officer Romeo Tan, the corporate partner considered the MoU with DSWD as a major part of the corporate social responsibility (CSR) programs. She said “LCC will seriously honor this partnership and enthusiastically perform and deliver our commitments to fully achieve all the purposes and objectives that it envisions, particularly ‘inclusive growth’.”

As LCC always welcome and appreciate opportunities to serve, not only for its customers and stakeholders, but also the people at large, especially the poor and less-privileged, it believes that its existence is not only for profit, but also to help the host communities to promote progress and development and to improve the quality of life of every home and family, she said.

LCC Holds Ms. Beauty All Over Search with Block & White, Eskinol

Ms. Beauty All Over

LCC Department Store has  staged the first-ever Ms. Beauty All Over Search of Block & White and Eskinol at the Event Center  I, LCC Mall, Legazpi City on December 21, 2013.

Organized by ActivAsia Group, Ms. Beauty All Over was an inter-collegiate search for young and pretty female students. Participating schools included Mariners Polytechnic Colleges Foundation, Bicol University Legazpi Main and Tabaco Campus, Bicol College
Daraga and STI College.

There were 10 official candidates who competed in the talent and question and answer portion where the contestants picked the judge who will ask the question. The criteria for judging were votes, 40 percent ; beauty, 40 percent ; and talent, 20 percent.

The criteria for judging the top five were Beauty of Face, 30 percent; Beauty of Skin, 30 percent; and intelligence, 40 percent.

Ms. Angela Arevalo of the Bicol University Legazpi Main bested the other contenders as Ms.Beauty All Over bringing home P25,000 cash prize. Ms. Stephanie Morta, also of the BU Main was Ms. Block & White while Ms. Cara Dane Nipa of Bicol College was Ms. Eskinol. Beauties Stephanie and Cara Dane received P15,000 cash prize each.

Adding entertainment to the search were two dance production numbers and a serenade from a local balladeer.

LCC Department Store and Toys for Me Hold Toy Fair

IMG_1014Give love on Christmas! An advance treat to all the kids out there! LCC Department Store and Toys for Me brought the sweetest smiles to its customers! The TOY FAIR activity was a one month celebration packed with different exciting promos and activities in the store like the Lots-a-hug raffle promo where exciting prizes are up for grabs. Customers have a chance to win kiddy bikes and huggable Teddy bears and other character stuffed toys. And there’s more! Toys for me held a series of live mascot appearances in selected stores and a mini- clown show as part of the major attractions of the fair. The said activity was both fun and memorable, one not only to the kids but for the kids in all of us. It’s love and happiness that LCC wants to share with you this Christmas!

2nd LCC opens in Ligao City

ribbon cutting

Sharing honors at the ribbon-cutting ceremony are
(from right) Vice Mayor Jorlan T. Guanzon, City Mayor Patricia Alsua, Cong.Fernando Gonzales and LCC Chairman and CEO Antonio Tan during the Inaugural Opening of LCC Ligao at Ligao Town Center in Ligao City on December 13, 2013.

Hundreds of Ligaoenos and residents of neighboring towns trooped to the Ligao Town Center along McKinley Road in Bgy. Bagumbayan when LCC Ligao opened for business on December 14, 2013. The newest commercial landmark is the 2nd LCC in Ligao City.

There were surprise treats and opening promos from partner-vendors and suppliers as a motorcade around the city and suburbs took place. Showbiz personality, Victor Basa was onstage live! to entertain fans.

A day before, LCC management and staff, together with their guests held the blessing and ribbon-cutting ceremonies. Rev. Fr. Franco Rafael Segarra of the St. Stephen, the Promartyr Parish officiated the blessing of the LCC Ligao which comprises of a Supermarket, Department Store and Home Gallery as well as mall tenants.

The ribbon-cutting rites at the mall, supermarket, department store and home gallery were shared by Mayor Patricia Gonzales-Alzua, Cong. Fernando Gonzales and Vice Mayor Jorlan Guanzon with assistance from the members of the LCC Board of Directors.

During the short programme and reception that followed, LCC Assistant General Manager for Supermarket Christian Tan rendered his welcome remarks. He said that like public service which provides what the constituents need, LCC is customer-oriented and gives what the customers want.

LCC Chairman and CEO Antonio Tan said that the opening was a very special day for everybody as we are joyfully celebrating the birth of Jesus Christ and will also be celebrating the feast day of Ligao in commemoration of its patron, St. Stephen Promartyr come December 26.

In his message, Mr. Tan especially mentioned the very dynamic tandem of Cong. Fernando Gonzales and his wife, former Mayor Linda Gonzales for laying the groundworks for Ligao’s economic and social progress, as well as the fundamentals of a clean and honest local governance.

LCC Ligao

He also acknowledged the hands-on leadership of incumbent Mayor Alzua as well as the members of the Sangguniang Panlungsod not only for ensuring the continuity of the various plans and programs of the previous administration, but also for opening more avenues that would push for the realization of the vision of Ligao as one of the most investor and business-friendly cities in Albay and the entire Bicol region.

As partner in development, the LCC Chairman and CEO said that “we will be generating more employment and income opportunities for the local residents. We will pay our taxes, including our co-locators and mall tenants as our way of increasing local revenues and LGU’s income.”

He assured the Ligaoenos that LCC will be in Ligao to serve them better, to offer a wider assortment of quality and affordable goods and merchandise and to delight everyone with comfortable and convenient shopping experience right at their doorsteps.

Mayor Alzua, in her message, welcomed LCC Ligao for continuously being a partner in promoting and sustaining the growth and progress of the city. She assured the LCC management of the local government unit’s all-out support.
Cong. Gonzales, for his part, likewise welcomed the 2nd LCC as he looked forward to more LCC stores in Ligao City in the future. He considered the new investment as a public-private partnership. He added that with LCC, the Ligao Town Center is being put to good use.


Hundred s of Ligaoeños flock to Ligao Town Center when LCC Ligao opens for business on December 14, 2013.

In his message of thanks, LCC Managing Director Ronaldo Tan thanked Cong. Gonzales who has originally envisioned Ligao to be a city and be the staging point of all developments that also benefitted the 3rd district of Albay province.

Among the LGU officials who also graced the inaugural opening were City Councilors Howard Sim Imperial, Jaypee David, Ana Manlangit, Alfonso Saret, Jowe Canaveral and Helen Abalos, City Administrator Vir Flores, City Treasurer Gina David, Secretary to the Sanggunian Armando Abo, OIC-City Information/Tourism Officer Gina Balingbing and City Engineer Shieldon Capulong. The members of the Barangay Council of host Barangay Bagumbayan headed by Punong Barangay Gisela Clarino came in full force.

On the part of LCC management, also on hand to usher in the guests were SVP for External Affairs Emilio Tan, Managing Director for Supermarket Marita Tan, Vice President for Food Operations Teresita Tan, Vice President for Food Production Asuncion Tan, Christien Frances Tan, Corporate Affairs Manager Guada Espinas and General Manager for Department Store Rubina Yu. Managing Director for Department Store Virginia Tan joined on the opening day.

EMB-LCC Held “Pidal Para sa Gabos, Para sa Malinig na Paros: Part 2

1476629_227679467405467_1268920269_nThe Environment Management Bureau (EMB) Regional Office V, in partnership with the different public and private sectors led by LCC-Liberty Commercial Center held the PIDAL PARA SA GABOS, PARA SA MALINIG NA PAROS: PART 2 on November 23, 2013, 5:00 am at Peñaranda Park, Albay District, Legazpi City. It’s a bicycle fun ride which aimed to create awareness among our citizenry to fight for clean air. The event included a fun ride, MOA signing for Adopt-an-Estero and awarding for outstanding riders. The fun ride route started in Albay Park passing through Washington Drive to Rawis and back to the Peñaranda Park for the finish line. Three LCC employees actively joined and won the prize for Best Dressed Riders.

LGU Daraga, LCC, Signed for Daraga Mall Phase 2

CS for DARAGALCC Managing Director for Property Management Ronald Tan and Mayor Gerry Jaucian (seated 4th and 5th from left) lead the lease contract signing for LCC Mall Daraga Phase II at Buildings 1 & 2 of the Daraga Public Market held on October 25, 2013 at the Mayor’s Residence. Witnessing the signing are (seated from left) Councilors Mark Magalona and Cris Dalaguit, Vice Mayor Carlos Baylon and Councilor Salvador Llamasares. Standing from left are Municipal Civil Registrar Manuel Andes, Municipal Treasurer Nancy Aguilar, Municipal Health Officer Dr. Mercy Chua, Municipal Planning & Development Coordinator Maris Pangilinan, Municipal Budget Officer Mercedes Taperla, License Officer Nestor Gabriel, Municipal General Services Officer Francisco Lleva Jr. and Municipal Engr. Roberto Magayanes.

A bigger LCC Mall Daraga will soon open following the lease contract signing between the Liberty Commercial Center and the municipal government for the former’s Phase II at the 2/F of the Daraga Public Market Buildings 1 & 2 along Rizal St. in Daraga, Albay.

Held on October 25, 2013 at the Mayor’s Residence, the signing was made between LCC Managing Director for Property Management Ronald Tan and Municipal Mayor Gerry Jaucian. The occasion was witnessed by Vice Mayor Carlos Baylon, several members of the Sangguniang Bayan and department heads. Mr. Tan was assisted by LCC Corporate Communication Consultant Eugene Sangil.

In his welcome remarks, Vice Mayor Baylon lauded LCC for expanding its business in the progressive town of Daraga. He said, Daraga is vying for cityhood and investments will greatly contribute in its development.
For his part, Mr. Tan lauded Mayor Jaucian for being the prime-mover of all these development efforts and thrusts in the municipality, particularly for envisioning Daraga as an investor and business-friendly town.

“As your partner in development, we will be providing more local opportunities, we will be paying our taxes here and ask our co-locators and tenants to also get and pay all their business permits and taxes here as a way of increasing the LGU’s income,” he said.

“And finally, through our LCC Foundation, we will be implementing various corporate social responsibility or CSR projects to help promote social progress and development in the communities. Because we believe that LCC is here not only for profit but also to help improve the quality of life of the people, especially the Daragueños,” he added.

LGU Libmanan, LCC, Signed Soon To Rise

CS for LIBMANANBicol’s retail giant LCC -Liberty Commercial Center and the Local Government Unit of Libmanan, Camarines Sur held a contract signing for the soon to rise LCC Libmanan on November 4, 2013 at the Sangguniang Bayan Session Hall.

The contract signing was led by LCC Managing Director for Property Management Ronald Tan and Mayor Marilyn Jimenez with Vice Mayor Rommel Bulaong and members of the Sangguniang Bayan and department heads in attendance.

The momentous occasion was started with a prayer led by Councilor Luis Cañete. Vice Mayor Bulaong rendered the welcome remarks wherein he considered LCC’s coming to the municipality of Libmanan as two steps ahead for the LGU. He said that it’s advantageous to their constituents and a significant achievement towards progress and development.

Mayor Jimenez in her message, thanked the Sangguniang Bayan for cooperating in fast tracking the process as the Plaze Kiosk site needed reclassification which for a longtime been within the commercial area and public market. She also lauded LCC for believing in the LGU leadership and investing in Libmanan. 

For his part, Mr. Tan assured Mayor Jimenez’ administration that as partner in development, LCC will provide more local employment, pay taxes and urge co-locators and tenants to likewise get permits and pay their taxes in the municipality as a way of increasing income.

Mr. Tan got a big applause when he mentioned that “finally, through our LCC Foundation, we will be implementing various corporate social responsibility (CSR) projects to help promote social progress and development in the communities. Because LCC believes that LCC is here not only for profit, but also to help improve the quality of life of the people, especially the Libmaneños.”

LCC Holds “Night in Legazpi City Port District Fiesta”

DSC_1687The Liberty Commercial Center celebrates LCC Night in Legazpi City, in support to Legazpi Port District Fiesta Celebration on October 23, 2013 along Quezon Avenue in front of LCC Mall-Legazpi. The event sought to bring entertainment to our valued customers at the same time as a way of expressing appreciation for their continuous support over the years. The crowd-drawing event included variety shows such as dancing, singing, acting, games and raffle draws with more fun and prizes. Highlighting the LCC Night was the performance of BAMBOO Look-A-Like.